Paid Media

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Bing and Mobile

2018-12-18T10:51:09+00:00April 24th, 2015|Paid Media|

Recently, as we’re sure you’re aware, Google’s mobile-friendliness update began rolling out. Since Google are the giants of search engines, the most popular choice across the majority of the planet, it seems likely that other search engines would follow in

New Call-Only Ads in Google AdWords

2018-12-18T11:25:17+00:00February 26th, 2015|Paid Media|

Google AdWords have introduced a new ad type named ‘Call-Only’ ads. Spotted last week, the new ad type for mobile marketing allows advertisers to create a text ad with only the option for a phone call. This feature is aimed

Google AdWords Launches Android App

2018-12-18T11:25:33+00:00February 26th, 2015|Paid Media|

In July 2014, Google launched an AdWords Express app, a simplified version of AdWords. AdWords Express was designed specifically for small local businesses who don’t have the time for PPC but would still benefit from Google advertising. The app, therefore,