If you are an SME, you will no doubt have been told the importance of social media by your various digital marketing advisors. However, the prospect of running your own campaign can be daunting for many. Here are five things
As a search marketing company, the team here at Digital State Marketing are more accustomed to thinking of social media in terms of marketing. Social platforms are a great source of information about what web users are interested in, which
Social media should be a part of any search marketing campaign. Social media is a way for people to show their support for your site and services, as with links, and social signals are increasingly being used as ranking factors.
Social media is essential for your search marketing campaign, as it allows you to show search engines how many people appreciate your products and your website. Social media accounts also provide the opportunity to promote your products directly to those
With the world of social media growing and people sharing and tweeting left, right and centre, social signals are increasing their influence over the way Google's algorithm operates. There have been varying results from the many studies conducted that were